Let's face it, appearances are everything. If you come upon an unkept or even ugly person, chances are you're not going to be asking him or her out any time soon. But a real beauty is different. You find yourself jumping at the chance. The same can be said of book covers. They can sell your book or kill it.
You do Judge a Book by its Cover
You do Judge a Book by its Cover
You do Judge a Book by its Cover
Let's face it, appearances are everything. If you come upon an unkept or even ugly person, chances are you're not going to be asking him or her out any time soon. But a real beauty is different. You find yourself jumping at the chance. The same can be said of book covers. They can sell your book or kill it.